How might we…? is probably the rightest way to start your challenge question. By asking the right question, you have more chances of getting the right answers. The Challenge Profile respond the following: Inspires your team with a great question. Provides a reference for evaluating competing ideas. Empowers your team to make decisions independently. Fuels brainstorms by suggesting “how might we…” question. Captures the hearts and minds of people you meet.

The challenge profile is something you revisit and reformulate as you learn by doing It guides your innovation efforts. Identifying the project stakeholders is fundamental: That include: Managers, Users, Vendors, Customers, Opinion leaders, Etc. and for this you may refer to our other tools as well: The Idea Assessment Matrix:

For more information about the tools available for innovation visit:

This program was created by: Leadership Strategy
ES Consulting
TWITTER @ES_Consulting_

Our training schedule for “Facilitate Business Innovation” is available at:

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